Press Room

BlueBay Hotels and World2Meet sign a strategic alliance for the management of a portfolio of more than 12,000 beds in Spain, Mexico, and the Dominican Republic

The agreement is formalized through O7 Hotels, World2Meet’s
management firm. The start of this alliance will begin on January 1st, 2024, for a 15-year period.

BlueBay Hotels beefs up its management team with four new corporations to strengthen its expansion plan

The new incorporations are focusing on the management of the legal, administrative, and finance departments, and computer and commercial systems (LATAM and Canadá)

BlueBay Hotels strengthens its presence in Latin America with its first hotel in Bolivia

With the addition of this establishment, BlueBay Hotels extends its presence in the region where it already has nine other hotels in four countries. BlueBay Hotels is the first Spanish hotel chain to enter in the Bolivian market that has witnessed important economic growth in recent years. The Hotel Eden by BlueBay has 34 rooms, a historical implantation in the region and its facade is one of the city's emblems and part of Oruro's heritage.

BlueBay Hotels adds Hotel Safira Palms**** to its tourist offering in Tunisia

This establishment is added to Le Royal Hammamet*****, also in the same country & that BlueBay Hotels has been managing since 2016

The Hotel Reding Croma is preparing for a new era with a repertoire of chromatic experiences for its guests

Stefan Janer: “We want our guests to live the colour in all their experiences.”

BlueBay Hotels launches a pioneering project in Spain to “measure” its customers’ happiness

A sensor system positioned in strategic areas throughout the hotel detects three types of emotions from customers’ faces. This “emotional technology” can be moved from Big data to Smart data and in the future will offer customers tailor-made services. BlueBay Hotels has developed this project alongside the Pyramics Company and the Fraunhofer Institute in Germany.

BlueBay Hotels announces three new openings in the Middle East this year

Two hotels in Saudi Arabia, BlueBay Makkah Grand Coral***** in Mecca and BV Al Basmah Coral Resort*** in Jeddah, are now operational. The third hotel, the Blue Diamond Salam Palace***** GL, is scheduled to open in Fujairah, in the United Arab Emirates later this year. At the end of the year, BlueBay Hotels will have 11 hotels in the MENA region, four of them resulting from the merger with Le Royal Hotel & Resorts in 2016. At the ATM fair, BlueBay Hotels will display its innovation model in hotel management with the highlight being the “happiness thermometer”, a pioneering project to adapt hotel services to customer needs.

BlueBay Hotels strengthens its presence in Barcelona with the incorporation of Hotel Reding Croma Barcelona by BlueBay

BlueBay Hotels operates another hotel in Sant Cugat, the BlueBay City Barcelona Sant Cugat***, and with this new addition, BlueBay Hotels now has two hotels in Catalonia.

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